Links
Platforms for discussion of the latest in communications controlling include the regular meetings of the industry working and project groups, information portals, blogs and newsletter/ info services on the internet.
Task forces
The "Value Creation through Communication" working group of the German Public Relations Association (Deutsche Public Relations Gesellschaft, DPRG) was set up in November 2002 as a platform for sharing best practices in the industry. The task force is the editor of a number of white papers.
Expert Panel Communication Controlling of the International Controller Verein (ICV). Elaborates an integrative approach to communications controlling on the basis of existing proposals. The terminology and methods of communicators and controllers are integrated to give practical recommendations for controlling.
The "Value Creation through Communication" of the Public Relations Association Austria (PRVA) was founded on 27 March 2008. The purpose is to develop a controlling system for corporate communications to become an Austrian standard.
Information portals
Controlling-Portal.de - a german portal about controlling with its own forum.
Institute for PR - large collection of individual papers on PR evaluation and value addition (USA).
International Association for Measurement and Evaluation of Communication (AMEC) - global trade association involved in research, measurement and evaluation in editorial media coverage and related communications issues. (new)
Newsletter und blogs
IABC Evaluation-Blog. Weblog of the International Association of Business Communicators (IABC) on the issue of PR evaluation with regular contributions from consultants, PR practitioners and scientists.
ICV-Blog and Newsletter with entries from the Communication Controlling working group.
Intelligent Measurement. Blog authored by practitioners Richard Gaunt (London) and Glenn O’Neil (Geneva). Main focus: evaluation and measurement of communication.
LeverWealth. Consultant David Phillips' website. Presentation of his models with links and suggestions for further reading. (new)
Measurement Standard Newsletter. Regular, readworthy PR evaluation info from service provider KDPaine & Partners (USA).
Measuring Communications. PR practitioner Matt Greenberger's blog on the topic of evaluating internal communication.
Metricsman. Blog authored by Don Bartholomew. (Senior vice president at MWW Group)
TheNewPR. A wiki for PR evaluation – English-speaking forum with periodical contributions from various authors. (new)
The Thoughtful Thud. Executiv Director of the AMEC Berry Leggetters blog on interesting topics in new media. (neu)
